HUDA GCSE MEDIA BLOG

Newspapers: Final index   1)   Newspapers: Introduction 2)  December mock exam - learner response 3)  Newspapers: Daily Mirror - Language and Representations 4)   Newspapers: Daily Mirror - Audience and Industry 5)  Newspapers: The Times - Introduction 6)  Newspapers: The Times - Language and Representations 7)   Newspapers: The Times - Audience and Industries

  Newspapers: The Times - Audience and Industries   Audience 1) What is the main readership demographic for The Times newspaper? Add as much detail as you can. Their main readership demographic is older people as generally newspapers are normally read by older people. People with a high social class might also read the Times and the news in it is mainly targeted to upper class people. The earnings for the Times reader is probably high as their news is targeted to people with high earnings and the Times is also a broad sheet. 2) What aspects of the front page of the Times CSP edition suggest that their readers are likely to be more educated and interested in hard news rather than entertainment? On the front page of the Times (CSP edition) have less entertainment and have more political and world-based news. This contrasts the Daily Mirror as they have football on their front page (CSP edition) . 3) Times readers are mostly over 55 years old. Why is this and how is this reflected  or  ch

  Language 1) What is the main story on the front cover of the Times CSP edition and why does it appeal to Times readers? The main story on the front cover of the Times (CSP edition) is climate change. This appeals to Times readers as most of their audience are well educated.  2) List the other news stories and kickers on the front page of the Times CSP edition. Why do you think the Times selected these for the front page? ' The super-rich staffing crisis' is the kicker on the front page of the Times (CSP edition). The Times selected this story as most of their audience is upper class. They also promote their print newspaper by adding free  delivery  for six weeks.  3) What is the main story on the inside page of the Times CSP edition and how is it constructed to appeal to Times readers?  The main story on the inside page of the Times (CSP edition) is about climate change and  delayed flights. This appeals to Times readers as they might be able to relate to the delayed flights.

The Times - Introduction: blog tasks 1) What year was  The Times  founded and when did it start using the  Times  name? 1785 2) What content did John Walter suggest the paper would offer in the first edition? In his first edition, John Walter I explained that “like a well-covered table, it should contain something suited to every palate” including politics, foreign affairs, matters of trade, legal trials, advertisements and “amusements”. 3) Who owns  The Times  today and how is editorial integrity protected? Rupert Murdoch  Ipso 4) What did  The Times  introduce in 2010 and why? Both papers introduced digital subscriptions in 2010 to help ensure a sustainable future for their journalism. 5) What was  The Times  named in 2018 by the Reuters Institute for Journalism at Oxford University?  In 2018 The Times was named Britain’s most trusted national newspaper by the Reuters Institute for Journalism at the University of Oxford 6) What does the section on Editorial Standards say about  The T

  Newspapers: Daily Mirror - Audience and Industries Audience 1) What is the Daily Mirror's audience? List the key statistics here. - The Daily Mirror audience is older with almost half the audience aged 65+. In terms of social class, most are in the C1, C2 DE social classes. They are likely to be in the Struggler, Resigned or Mainstream psychographic groups.  2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience? - The Daily Mirror in our CSP  offers the audience opportunities to engage with the stories on a much more personal level . The newspaper is almost breaking through the normal codes and conventions of a news story to speak directly to the reader. 3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer. -Surveillance – the main reason we read newspapers is to find out what is going on in the world around us.  We find out news, different opinions and catch up with the latest

Newspapers: Daily Mirror - Language and Representations   masthead  -  title of the news paper Pug - something to catch reader's eye Splash Head  - the lead story Slogan  - sums up ethos of newspaper Dateline -  date newspaper was published Kicker  - story at the top of the newspaper to draw interests in the content Byline  - gives the name of the journalist/writer Standfirst -  introductory paragraph usually in bold 2)  A copy of the Daily Mirror costs £1.20 to purchase today. 3)  The main stories on the CSP edition of the Daily Mirror revolve around the issues of climate change, and how time is running out to prevent it. They also focus on Boris Johnson and his warnings about it; following the UN's indication that the last 7 years have been the hottest on record. 4)  The news choices and content on the Daily Mirror is specific to a typical tabloid newspaper as it provides a distinct balance between hard news and soft news. It also portrays many different images which take up

    1) What type of news can you typically find in a   tabloid  newspaper? - gossip, celeb news  2)  What type of news can you typically find in a  broadsheet  newspaper? - politics 3) If someone is  left-wing , which political party are they likely to support? Which newspaper would they be likely to read? - labour 4) If someone is  right-wing , which political party are they likely to support? Which newspaper would they be likely to read? - conservative 5) Why has there been a decline in newspaper sales in the last 20 years? - because of the internet and convenience  6) Why is a free press important in a democracy like the UK? - to avoid a dictatorship

  Blog tasks: Marcus Rashford CSP Work through the following tasks to cover our Marcus Rashford CSP: Language: 1) Make two lists - one of website conventions used on Marcus Rashford's official website and one of social media conventions found on Rashford's Twitter or Instagram pages.  website convention  Logo/brand identity Navigation – menus Central image Multimedia features – e.g. video  Social media links / integration Social media conventions Logo/brand identity Bio (personal details/information) Profile image Background/banner image Images and video Online engagement/audience interaction 2) How does his website promote the Marcus Rashford brand? His online presence – particularly video content and his website  – emphasises his working class background, how hard his mum worked as a single parent and his own positive attitude towards hard work. This creates a  narrative  of success against the odds. He then uses this to drive his campaigning work on food poverty and reading